Complete eTextbook Content:
Part 1 Getting Ready: The Media
1. Defining the Media
2. Media Studies
3. What Do the Media Do to Us? Media and Society
4. What’s in a Name? Language and the Social Construction of Reality
5. Mediation and Representation
6. Texts, Meanings and Audiences
7. New Media and Technological Development
Part 2 Pictures: Semiotic Analysis
9. Reading Images and Advertisements
10. Model Essay: Semiotic Analysis of an Advertisement
Part 3 Making Sense: Discourse, Ideology and Hegemony
11. Discourse and Ideology
12. Dominant Ideology and Hegemony
13. Culture Jamming and Counter-hegemony
Part 4 Stories: Approaches for Narrative Analysis
14. Genres, Codes and Conventions
15. The Language of Film: American Beauty
16. Narrative Structure and Binary Oppositions
17. Digital Television and Interactive Narratives
18. Documentary and Reality TV
19. Why Stories?
Part 5 Media and Identity: Representation, Impact and Influence
20. Feminism, Post-feminism and Ideology of Femininity
21. Ideologies and Discourses of Masculinity
22. Ethnicity, Ideology and the Media
23. Stars and Celebrities
Part 6: But They Keep Moving the Posts: Postmodern and Global Perspectives
Name: Media and Society 6th Edition
Author: Michael O’Shaughnessy, Jane Stadler, Sarah Casey
Why is ISBN important?
This is a eBook for the acutal textbook of Media and Society 6th Edition, by Michael O’Shaughnessy, Jane Stadler, Sarah Casey.
eTextbook comes in pdf format which can work under all PC based windows operating system and Mac, Linux OS, Iphone, Ipad, Android etc…
It saves to your hard-drive and can be burned to CD-ROM. All pages are printable.
It is exactly same as the actual hardbook. And it is Color Version.
1) A COMPLETE eBook 902 Pages), with all single page and Chapters, Color Version. Same as the original textbook. Comes with PDF file format. Can be read by Adobe Reader.
It is only computer file/s, I will not ship hard copy. The file can be downloaded instantly after the payment has been made.
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